Two high profile sponsors of a Nairn based company that’s broadcasting the Scottish Highland Football league on a global scale have pledged their ongoing support for a second year.
SHFLtv, is the brainchild of Ross J Maclean who has been running an online media business for the past decade. Ross, originally from the Isle of Skye, piloted an online game at the end of 2012. Including the website launch it received almost a quarter of a million hits. Thirty-eight-year-old Ross has exclusive broadcasting rights.
Peterhead company Direct Waste Management Ltd was the first to sponsor the pioneering initiative. The firm is a leading player in the specialist field of managing liquid waste and sludge in the North East of Scotland. Through the provision of innovative waste management solutions it is committed to sourcing environmental uses for the waste and reducing negative impact on our communities (www.directwaste.com).
Environmental Manager Brenda Horne said: “We’re delighted to provide ongoing support to SHFLtv. The Highland League is very important to us as our son plays. It’s great to be involved in something as cutting edge as this, and we love the fact that SHFLtv has enabled people who might not ordinarily see the matches to get involved. We know the channel is viewed by a wide variety of people. When we were first introduced to the idea of broadcasting the league games we knew it was a venture we wanted to be a part of on a personal and professional level.”
SHFLtv also has the backing of Aberdeen based ORCA Telecom (www.orcatelecom.co.uk), a leading provider of fixed, mobile, voice and data communications solutions. Director Wayne Mackay said: “We are delighted to renew our sponsorship and continue to support sport in the North East this season, with the added excitement of promotion to the SPFL structure for the first time.
“We’re looking forward to watching the product develop as its audience and reach continues to grow. We firmly believe that the standard of play has a knock-on effect to the level of interest, and that can only be a good thing for aspiring players in the North East. If we can help them progress by investing and raising awareness so much the better.
“We love working with Ross and the team. Their enthusiasm, coupled with the professionalism of the SHFLtv product makes it a very rewarding partnership. We’d love to introduce more of our customers to the coverage this season,” Wayne concluded.
The Scottish Highland Football League has 18 teams covering a significant geographical area that takes in Caithness, Fort William, Inverness, Speyside, Morayshire and Aberdeenshire.
“We’re thrilled with the support that we’ve had from Direct Waste Management Ltd and ORCA Telecom over the past year. It’s been very reassuring to have attracted two high level sponsors at this early stage. SHFLtv continues to go from strength to strength and has a lot of community support. We’re constantly monitoring ways to give the fans what they want and in a world where social media continues to thrive it seems we’re exceeding expectation. We’re grateful to have these sponsors onboard with us once more.
“SHFLtv is what can only be described as a passion based business. I love football and I love media, what better combination than to marry the two together?” concluded Ross.